HOED.LABEL
Small Business – Social Media
In the summer of 2022, I started a small personal project called Hoed.label, where I designed and sewed bucket hats using different kinds of fabrics (mainly towel fabric). I made each hat by hand and sold them through social media.
Even though it was a small project, it felt really rewarding to see people interested in what I made, especially when they bought a hat and I saw them actually wearing it. It was a nice mix of creating, sharing, and connecting with others.
To share the project and reach more people, I also set up Instagram and TikTok accounts. I created all the content myself, showing the making process, styling the hats, and posting updates. It was a fun way to mix creativity with a bit of marketing and branding.
